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Concept Development

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Concept Development

Marketing Strategy

SKILLS:

  • • Creative Director and Brand Strategist
  • • Fact and VoC based strategy development
  • • On-brand identity standards creation
  • • Cross-functional brand ambassador
  • • Brand center and campaign management
  • • Campaign and concept development
  • • Cross-functional team leader and collaborator
  • • “Lean” methodology continuous improvement
  • • Empowering staff manager
  • • Effective and persuasive communicator
  • • High tolerance for navigating ambiguity
  • • Tools: Asana, Lytho, Miro, Adobe, MS Office

Testimonials

ON TIME AND WELL DONE

Phil has the ability to quickly grasp an idea and develop the concept through the entire creative process. The end product, regardless of the media (video, advertisement, event planning, presentation, etc.) will be professional, on time, and well done.

Tom Bligh
Dual Role of VP Marketing at Genie and VP Planning & Communications Terex Business Systems, Terex
Read more >>

Contact:

Phil McCoy

PHONE: 206-992-8234

EMAIL: phil@philmccoy.com

LINKEDIN: My Profile

RESUME: View or download a PDF.

I look forward to hearing from you.