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  • About
  • Testimonials
  • Work
  • Clients
  • CV

Creative Director | Brand Strategist

Working to engage, inspire and activate audiences.
  • All
  • Digital
  • Experiential
  • Identity
  • Marketing
  • Print
  • Strategy

Product Simulator

Experiential

Package Design

Print

Book Design

Digital Print

The Genie® Story

Digital

Motion Graphics

Digital Experiential

Crowley Marine Services

Digital

(It Came From) OUT OF THE BLUE!

Digital Experiential Strategy

Collateral

Print

Sea-Tac is Going Green

Digital Experiential Strategy

Explainer Video

Digital

Feature Film Entertainment

Digital Experiential Identity Strategy

Diversity

Digital

Action Comedy Web Spot

Digital Strategy

Artist Profile

Digital

Concept Development

Marketing Strategy

Brand Identity

Identity

SKILLS:

  • • Creative Director and Brand Strategist
  • • Fact and VoC based strategy development
  • • On-brand identity standards creation
  • • Cross-functional brand ambassador
  • • Brand center and campaign management
  • • Campaign and concept development
  • • Cross-functional team leader and collaborator
  • • “Lean” methodology continuous improvement
  • • Empowering staff manager
  • • Effective and persuasive communicator
  • • High tolerance for navigating ambiguity
  • • Tools: Asana, Lytho, Miro, Adobe, MS Office

Testimonials

INCREASED BUSINESS

Phil is the most creative person I have worked with. Through his efforts we increased our business from 50 million to one billion in sales. He contributed to this growth by developing and implementing programs, campaigns, and support collateral which educated, entertained and kept our company’s name firmly in the minds of our customers and customers to be. I can recommend him with the highest praise and truly enjoyed him as a friend and co-worker.

Steve Matuschak
Senior Director International Operations, Genie Industries
Read more >>

Contact:

Phil McCoy

PHONE: 206-992-8234

EMAIL: phil@philmccoy.com

LINKEDIN: My Profile

RESUME: View or download a PDF.

I look forward to hearing from you.