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Brand Identity

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Brand Identity

Identity

Feature Film Entertainment

Digital Experiential Identity Strategy

SKILLS:

  • • Creative Director and Brand Strategist
  • • Fact and VoC based strategy development
  • • On-brand identity standards creation
  • • Cross-functional brand ambassador
  • • Brand center and campaign management
  • • Campaign and concept development
  • • Cross-functional team leader and collaborator
  • • “Lean” methodology continuous improvement
  • • Empowering staff manager
  • • Effective and persuasive communicator
  • • High tolerance for navigating ambiguity
  • • Tools: Asana, Lytho, Miro, Adobe, MS Office

Testimonials

HITS IT OUT OF THE PARK EVERY TIME

I already knew that Phil was a seasoned creative director and designer based on his reputation at Fluke Networks, so I was really looking forward to working with him at Fluke Calibration. We worked together on a project where I was hoping he’d give me a couple visual concepts…and he came in with more than half a dozen! What’s more, ALL of them were on brand and would work for the project, so it was impossible to pick just one. I really appreciated the creativity and enthusiasm he brought, and continues to bring to his job. It can be difficult for an experienced person to bring fresh eyes and a new perspective to a project but And did I mention he’s also an experienced photographer? Icing on the cake! I vouch for him unreservedly.

Barbara A. Richardson
Global Product Marketing Manager at Fluke Corporation
Read more >>

Contact:

Phil McCoy

PHONE: 206-992-8234

EMAIL: phil@philmccoy.com

LINKEDIN: My Profile

RESUME: View or download a PDF.

I look forward to hearing from you.