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Tag: Brand Story

  • Genie® Around The World!

    • Jan 21, 2014
    • By Phil McCoy
    • In Brand Story, Creative Director, Executive Producer, Meetings & Events
    • Comments Off on Genie® Around The World!

    This brand spot was created for customer events and meetings. It was easily re-purposed with different theme art for trade shows and to kick-off sales meetings. A sample of a differently themed version can be viewed below. Client: Terex AWP Credits: Executive Producer: Phil McCoy Production Company: Eyeplay Producer: Matthew…

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SKILLS:

  • • Creative Director and Brand Strategist
  • • Fact and VoC based strategy development
  • • On-brand identity standards creation
  • • Cross-functional brand ambassador
  • • Brand center and campaign management
  • • Campaign and concept development
  • • Cross-functional team leader and collaborator
  • • “Lean” methodology continuous improvement
  • • Empowering staff manager
  • • Effective and persuasive communicator
  • • High tolerance for navigating ambiguity
  • • Tools: Asana, Lytho, Miro, Adobe, MS Office

Testimonials

ORGANIZATION, LEADERSHIP AND PRACTICALITY

Phil brings a unique combination of creativity, organization, leadership, and practicality to producing visual and multimedia projects. Phil consistently delivers the highest quality videos, film, and presentations. Phil is someone I seek out for projects and was always confident he would deliver better than I expected. I highly recommend Phil and Spiral Productions for any video project. Work with Phil on the creative brief then sit back and be prepared to be amazed.

Brad Allen
General Manager, Terex Corporation
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Contact:

Phil McCoy

PHONE: 206-992-8234

EMAIL: phil@philmccoy.com

LINKEDIN: My Profile

RESUME: View or download a PDF.

I look forward to hearing from you.