Brand Identity
Logos are a fundamental building block of every brand identity. The best logos are simple, scalable, make a strong impression, look good in any media and have meaning that relates to the endeavor. Creating logos, sales marks and themes is challenging and fun work.
Versiv Logo (lockup version)
Versiv is a family of copper and fiber computer network cable certification testers made by Fluke Networks and used by data communications cable installers.
Creative Director: Phil McCoy
Designer: Doug Hansen
LinkWare Live Logo
LinkWare Live is a cloud-based service that lets Versiv users manage cabling certification jobs anytime, anywhere, with anyone on any device.
Creative Director: Phil McCoy
Designer: Doug Hansen and Scott Tsukamaki
Certified Cable Test Technician (CCTT) Logo
The CCTT logo is recognized as a symbol of quality and professionalism around the world by technicians and their employers.
Creative Director: Phil McCoy
Designer: Diane Chaudiere
Sales Kick Off (SKO) Meeting Theme
For the annual SKO meeting being held in the Pacific Northwest at the Museum of Flight, an aerospace theme was selected.
Creative Director: Phil McCoy
Designer: Kevin Wansley
IID Motion Logo
A simple, elegant motion graphics treatment of an existing logo that the client used to tag onto the end of new YouTube content.
Creative Director/Producer: Phil McCoy
Motion Graphics and Sound Design: Mike McCoy
Feature Film Logo
The logo for the movie, Project London, needed to reflect the hand-crafted science-fiction ethos of the film.
Creative Director: Phil McCoy
Designer: Mark Damiano
Terex Business System (TBS) Logo
This logo was created for the launch of the TBS organization inside the Terex Corporation.
Creative Director: Phil McCoy
Agency: Hansen Belyea
Designer: Ron Hansen